Old SEO vs New SEO in 2026: A Side-by-Side Comparison for Small Website Owners If your traffic dropped this year and your rankings barely moved, you're not imagining it. Google now answers a large share of searches before anyone clicks a result — early 2026 data puts the zero-click rate at roughly two out of three Google searches, up from about half in 2019 ( SparkToro ). On searches where an AI Overview appears, organic click-through has collapsed — one analysis tracked CTR on AI Overview queries falling from 1.76% to 0.61% between mid-2024 and late 2025 ( Omnibound ). The old SEO playbook isn't dead. But the parts of it that used to carry a small site — chasing keywords, publishing volume, chasing any backlink — now produce far less traffic than they did two years ago. What replaced them isn't mysterious. It's just different work. Here's the shift in five lines: Google is no longer only ranking pages. It's choosing sources to quote in AI Overviews and AI Mode...
Low-carb diets could shorten life, study suggests By Alex Therrien Media caption Taking out food groups not beneficial, says nutritionist A low-carb diet could shorten life expectancy by up to four years, a study suggests. Low-carb diets, such as Atkins, have become increasingly popular for weight loss and have shown promise for lowering the risk of some illnesses. But a US study over 25 years indicates that moderate carb consumption - or switching meat for plant-based protein and fats - is healthier. The study relied on people remembering the amount of carbohydrates they ate. 'Gaining widespread popularity' In the study, published in The Lancet Public Health , 15,400 people from the US filled out questionnaires on the food and drink they consumed, along with portion sizes. From this, scientists estimated the proportion of calories they got from carbohydrates, fats, and protein. After following the group for an average of 25 years, researchers...